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Research Guide

Shopify Vendor Analysis: Research Supplier Strategies

Discover how successful Shopify stores source their products. Learn to analyze vendor data, identify popular brands, and find reliable suppliers for your business.

January 28, 2025
10 min read

One of the most valuable insights you can gain from competitor analysis is understanding their supplier network. By analyzing vendor data from successful Shopify stores, you can discover new suppliers, identify trending brands, and optimize your own sourcing strategy.

Why Vendor Analysis Matters

The vendors a store carries tell a story about their business strategy, target market, and quality positioning. Understanding this can give you a competitive edge.

Discover New Suppliers
  • Find vendors your competitors use
  • Identify wholesale sources
  • Research brand partnerships
Understand Market Trends
  • See which brands are popular
  • Track emerging suppliers
  • Analyze vendor distribution

Extracting Vendor Data

ShopifyMate automatically extracts vendor information from every product scraped, making it easy to analyze the supplier landscape of any store.

Vendor Data Points Captured
Vendor Name

Brand or supplier name

Product Count

Products per vendor

Categories

Product types per vendor

Using Data Presets for Vendor Management

ShopifyMate's Data Presets feature lets you create standardized vendor lists for consistent product organization across your catalog.

Building Vendor Presets
  1. 1

    Scrape competitor stores

    Gather vendor data from multiple successful stores

  2. 2

    Analyze vendor distribution

    Identify most common and popular vendors

  3. 3

    Create vendor presets

    Build preset list for quick product assignment

  4. 4

    Apply to your products

    Use presets for consistent vendor naming

Pro Tip: Normalize Vendor Names

Different stores may use different names for the same vendor (e.g., "Nike" vs "Nike Inc." vs "NIKE"). Use presets to standardize vendor names across your entire catalog for better organization and filtering.

Vendor Analysis Strategies

Multi-Store Comparison

Scrape multiple competitors and compare their vendor lists to find:

  • • Common vendors across stores
  • • Unique vendor relationships
  • • Market share by vendor
  • • Price variations by vendor
Vendor Performance Analysis

Evaluate vendors based on data signals:

  • • Number of SKUs carried
  • • Price point positioning
  • • Product variety depth
  • • Featured placement

Start Analyzing Vendors Today

Use ShopifyMate to discover the vendors behind successful Shopify stores. Build smarter supplier relationships based on real market data.